Blog
Why Your Pharmacy Needs a Digital Marketing Strategy (and How to Get Started)
Gone are the days when word-of-mouth and foot traffic were enough to keep a pharmacy thriving. Today, most customers search online before choosing where to fill their prescriptions, and if your pharmacy isn’t showing up in those searches, you’re missing out on a...
Dispense Marketing Announces Stephen Connell as Vice President of Strategic Partnerships
Birmingham, AL — Dispense Marketing, a leader in innovative marketing solutions for independent pharmacies, is proud to announce the appointment of Stephen Connell as Vice President of Strategic Partnerships – Community Pharmacy and Vendor...
Pharmacy Marketing Made Easy: How Automation Can Save You Time and Boost Sales
Running a pharmacy isn’t just about dispensing medications—it’s about building customer relationships, increasing sales, and keeping your community engaged. But let’s be real—between managing inventory, assisting customers, and handling prescriptions, who has...
Big-Box Pharmacies Are Stealing Your Customers—Here’s How to Win Them Back!
Big-box pharmacies have deep pockets, aggressive marketing, and the ability to undercut prices. It’s frustrating watching loyal customers shift to national chains simply because of convenience, flashy ads, or a few extra rewards points. But here’s the thing:...
Dispense Times Podcast with Waypoint Strategic Advisors
Welcome to the Dispense Times Podcast, where we dive deep into the business of independent pharmacies and the innovative strategies that drive their success. In this episode, Jason sits down with Ben Coakley from Waypoint Strategic Advisors to discuss...
Is Your Pharmacy’s Website Putting Customers to Sleep? Here’s How to Fix It!
if your pharmacy’s website looks like it hasn’t been updated since the early 2000s, it’s probably scaring away more customers than it’s attracting. And if it loads slower than a Monday morning, well, that’s a problem too. Your website isn’t just an online business...
5 Proven Ways Pharmacy Owners Can Simplify Patient Outreach and Boost Engagement
Running a pharmacy isn’t just about filling prescriptions—it’s about building relationships with your patients. Whether it’s reminding someone to pick up their medication or educating them about new health solutions, effective communication is the backbone of any...
How Independent Pharmacies Can Outshine Big Chains with Smart Digital Marketing
Competing with big pharmacy chains can feel like an uphill battle. They’ve got big budgets, massive marketing teams, and the ability to plaster their brand everywhere. But here’s the thing: as an independent pharmacy, you’ve got something they don’t—a personal...
From Browsers to Buyers: Digital Marketing Strategies to Boost Your Pharmacy Growth
Your pharmacy’s online presence is more than just a virtual storefront—it’s the gateway to connecting with patients and building trust in your community. But having a website or social media account isn’t enough. To truly stand out and thrive, you need a cohesive...
Turn Browsers into Buyers: The Ultimate Digital Marketing Guide for Pharmacy Growth
Having a strong digital presence isn’t just an advantage for pharmacies—it’s essential. Patients today are turning to their devices to find and evaluate pharmacies before stepping foot inside one. The question is: Will they choose yours? At Dispense Marketing, we...
Your Path to Growth Starts Here: Revolutionizing Pharmacy Marketing
The pharmacy industry is no exception to the need for innovation. Independent pharmacies face the challenge of standing out in a competitive market while addressing the needs of modern patients who seek personalized and efficient healthcare experiences. Dispense...
Transforming Your Pharmacy’s Growth with Strategic Marketing
The pharmacy industry is evolving rapidly. Patients now rely on online searches and digital recommendations to find healthcare providers, making a strong digital presence essential for independent pharmacies. Dispense Marketing understands the challenges pharmacies...
Get the Potential of Your Pharmacy All the way to the top with Dispense Marketing
A strong online presence isn’t just an option for pharmacies—it’s a necessity. With more patients turning to the internet to find healthcare providers, standing out in a competitive market can be a challenge. That’s where Dispense Marketing comes in. Our personalized...
Why SEO is Essential for Independent Pharmacies and How Dispense Marketing Can Help You Excel
Patients often turn to online resources before choosing their pharmacy. Search engines like Google are often the first stop for people seeking nearby pharmacies, medical advice, and prescription services. For independent pharmacies, having a strong presence on search...
Revolution in Pharmacy Marketing: How Dispense Marketing Helps Pharmacies Thrive Online
The digital age has reshaped industries across the board, and healthcare is no exception. For independent pharmacies, this transformation presents both challenges and opportunities. With patients increasingly turning to the internet for information and services,...
Increase Your Pharmacy’s Online Presence with Dispense Marketing: A Path to Long-Term Success
Having a robust online presence is no longer optional—it's essential. For independent pharmacies, this is particularly true. With patients increasingly relying on the internet to find healthcare services, pharmacies that fail to establish a strong online presence risk...
How Dispense Marketing Can Help Your Pharmacy Thrive
At Dispense Marketing, we understand that no two pharmacies are alike. That’s why we offer customized digital marketing strategies designed to fit your specific needs. Whether you want to boost your local SEO, engage more patients through social media, or streamline...
How SEO and Social Media Management Can Boost Your Pharmacy’s Visibility
Building an online presence requires more than just creating a website or a social media page. It involves a carefully planned strategy that ensures your pharmacy is easy to find and engaging for patients. Two of the most effective tools for this are Search Engine...
The Importance of a Strong Online Presence for Pharmacies
Your pharmacy’s online presence serves as its first impression. It’s often the first interaction potential patients have with your business. Whether they’re searching for a nearby pharmacy to fill a prescription, looking for specialized medication services, or simply...
A Guide for Independent Pharmacies to Boost Community Engagement
Social media is an essential tool for businesses of all sizes, including independent pharmacies. With the power to reach vast audiences and foster meaningful connections, social media platforms offer pharmacies a unique opportunity to engage with their communities,...
A Deep Dive into Email Marketing for Independent Pharmacies
Maintaining a strong connection with your customers is essential. One of the most effective ways to achieve this is through strategic email marketing. This powerful tool not only keeps your customers informed but also helps in building lasting relationships that drive...
Worst Digital Marketing Pitfalls Independent Pharmacies Must Avoid
Having an effective online presence is critical for independent pharmacies looking to compete and thrive. However, navigating the digital landscape can be challenging, and many pharmacies make mistakes that can hinder their growth. At Dispense Marketing, we understand...
Understanding the Importance of Marketing for Independent Pharmacies
Marketing plays a crucial role in driving business growth for independent pharmacies. It is the key to reaching and retaining customers, differentiating from competitors, and ultimately increasing sales and profitability. For independent pharmacies, effective...
6 Common Mistakes Independent Pharmacies Make with Online Marketing
In the digital age, effective online marketing is crucial for independent pharmacies to attract and retain customers. However, many pharmacies make common mistakes that can hinder their marketing efforts and impact their growth. At Dispense Marketing, we...
























