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Free interactive tool

Score your pharmacy's
website & growth readiness.

A 5-minute audit across six surfaces — website foundation, conversion readiness, local SEO, Google Business Profile, AI search visibility, and automation. Independent pharmacy specific. No PHI, no medical advice, no fluff.

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Step 1 Tell us about your pharmacy
Main services offered
Step 2 Website foundation 20 pts

  1. Is your website mobile-friendly across all major pages?

  2. Do you have a dedicated page per material service (compounding, immunizations, MTM, etc.)?

  3. Do you publish educational content (blog posts, guides, condition explainers)?

Step 3 Conversion readiness 15 pts

  1. Can patients refill or transfer prescriptions online (web form, SMS, or app)?

  2. Do you have clear primary calls-to-action (refill, transfer, schedule consult) above the fold?

  3. Do you display live Google reviews or real patient feedback on the site?

Step 4 Local SEO 20 pts

  1. Do you actively request Google reviews (counter, SMS, prescriber outreach)?

  2. Do you post weekly photo or update content to Google Business Profile?

  3. Is your NAP (name / address / phone) exact-match across the top 20 citation sources?

Step 5 Google Business Profile 15 pts

  1. Is your Google Business Profile fully completed — categories, hours, photos, attributes?

  2. Are every one of your services entered on your Google Business Profile?

Step 6 GEO / AI search readiness 15 pts

  1. Do your service pages answer the actual questions patients ask in plain language?

  2. Do your pages carry visible FAQ blocks (5+ real questions and answers)?

  3. Do you publish schema markup (Pharmacy, MedicalBusiness, Service, FAQPage, BreadcrumbList)?

  4. Do you publish substantive service-specific content (long-form guides, condition explainers)?

  5. Does your pharmacy have strong entity signals (clear About page, accreditations, named PIC, trade media mentions)?

Step 7 Automation & follow-up 15 pts

  1. Do you run an email follow-up program (welcome series, refill flow, newsletter)?

  2. Do you run SMS campaigns (refill reminders, appointment reminders, post-visit follow-up)?

  3. Do you have review request automation (counter kiosk or post-visit SMS)?

  4. Do you track leads from every website form to a CRM with staff assignment?

  5. Do you follow up on abandoned leads (consult requests that didn't book, transfer forms that didn't complete)?

Frequently asked

Is this tool free?

Yes. The audit is completely free, runs entirely in your browser, and produces a score plus 3–5 specific recommendations. No login, no signup, no fine print.

Does the tool collect any patient health information?

No. The tool only asks about your pharmacy's marketing surfaces — website, Google Business Profile, SEO, automation. No PHI is requested, displayed, or stored. The tool is not medical advice; it does not provide clinical recommendations.

How accurate is the score?

The score is a directional benchmark, not a guarantee. It is based on the marketing-system patterns we see across the independent pharmacies in our network. A human Growth Audit verifies the score and identifies the specific lifts that will move your pharmacy fastest.

Where does my data go?

Your answers stay in your browser. The pharmacy name, website, location, and email you enter are used only to pre-fill the optional Growth Audit form if you choose to request one. We do not share or sell your information.

How long does it take?

About 5 minutes if you know your pharmacy's marketing setup. The questions are Yes / Partial / No — no essay required.

What if my pharmacy doesn't have a website yet?

You can still run the audit. Mark the website questions as No, and the recommendations will surface the highest-priority foundational steps to take first. The Pharmacy Website Design pillar guide covers the build sequence.

Step into

the network.

For independent pharmacies

Request a Growth Audit

Review your local visibility, website, patient acquisition, and automation opportunities.

Start pharmacy growth audit For vendors and partners

Request Ecosystem Access

Reach independent pharmacies through media, campaigns, marketplace visibility, and partner distribution.

Start vendor inquiry

Not sure where to start? Contact us and we'll route you to the right team.

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